Over the past 25 years I’ve had the great pleasure of representing and advocating for photographers. This creative business collaboration has yielded high paying, creatively satisfying assignments for photographers and remains my passionate mission.
I host a once a month, free photography community event, PROJECTIONS. Over the past six years more than 300 photographers from around the world have presented their work with us to a global audience.
Here on the site you can learn about a variety of Services I offer that will help you grow your business.
The crown jewel is my four-hour, one-on-one personal workshop which is guaranteed to inspire you in every way. I call it the Creative Separation Capsule, nationwide over 1,000 photographers have attended.
Our business has been wonderful to me, It’s my calling to give back in every way possible, that’s what PROJECTIONS is all about. If I can be of assistance to you in your development and evolvement please reach out.
Currently I’m a speaker, portfolio reviewer, curator and judge for various trade groups and learning institutions. My affiliations run deep and wide: Epson, PhotoShelter, Pro Photo Daily, AI-AP, Eddie Adams Workshop, B & H Camera, ICP, Syracuse University, DC Fotoworks, APA, Palm Springs Photo Festival and ASMP. I’ve judged for the Lucie Awards, Sienna Photo Awards, Webby Awards, and Moscow Photo Awards among other competitions.
CREATIVE SEPARATION CAPSULE
This is the crown jewel, my four-hour, one-on-one personal workshop which encapsulates a true overarching business view. No bullshit. It’s guaranteed to enlighten and inspire you in every way.
The photographic landscape has changed drastically is recent years, this one-on-one workshop will help you fit in and succeed.
The Capsule is personal and is tailored made to your needs. Whether its website editing, curating, consulting, learning the estimating & negotiating process, best practices, promotion, portfolio review preparation or contest submissions we’ll together work through a solution.
I’ll help you learn how to reach and captivate your audience, whether it be a photo editor or a direct client. Most importantly we’ll talk about Creative Separation which is about separating yourself from your competition.
Over 1,000 photographers nationwide have attended my Creative Separation offering.
This one-on-one is about you, the business landscape and how to navigate it. The Capsule is designed to educate, motivate and inspire – come with energy! This is where the rubber hits the road, you won’t learn this is school.
Its normal for a photographer at any stage of their career to hit a road block, lose perspective, and feel deflated, whether creatively or inspirationally. It’s the real smart shooter who recognizes it and says “I need a tune-up, I need to be inspired” That’s where I can be an asset.
Over the years, I’ve been able to partner with photographers and have had wonderfully positive results. The reason for the success is that we collaboratively found ways to move the creative process forward that was emotionally as well functionally achievable.
I always have an indominable thirst for being a facilitator and creative rejuvenator. Using my diverse experience of working with creative folks at ad agencies, galleries and museums has proven to be the perfect breeding ground to ascertain the “light bulb” moments when teaming with photographers.
Collaboration is about an explosion of ideas, with both feet firmly on the ground, that with intellectual conversation can become a reality. Think of our collaboraton sessions as an incubator for liberating ideas.
The editing and sequencing of one’s work is an exciting nerve-racking endeavor. Significantly, the presentation of one’s offering regardless of platform is the most important aspect of a photographer’s business.
How you present, promote and showcase your craft matters!
Representing photographers of every genre for 25+ years has given me the unique opportunity to collaborate in every aspect of the editing process. Whether it be your promotion pieces, website, art books, museum, gallery shows, portfolio or photo contest submissions the selection and sequencing of your presentation is crucial.
My experience of judging photo contests, editing of books, curating art shows has given me invaluable insight into what works as one tries to tell a story and to present themselves in a visually cohesive way.
If the needs presents itself is would be my pleasure to collaborate with you in editing of your work.
The process of running a photography business like any business can be an intimidating task.
Weather it’s estimating, negotiating or writing a creative brief it’s not easy and the task can feel insurmountable. Most photographers are not comfortable in this space for fear of not knowing what the client wants or what to charge. You find yourself getting lost in the numbers, anxiety creeps in and the opportunity is lost.
Estimating is about creatively separating yourself from the competition and connecting with your client. Plain and simple it is a nuanced approach that leads to successful bids and being awarded jobs.
My approach is always collaborative, for any project we must work as a team. Crucially important, we’ll project a unified seamless approach to the client.
Over the years, I’ve estimated jobs for every genre of photographer from commercial to photojournalist. I’ve built my reputation on being fair, insightful and professional. I’ve worked with most ad agencies and with almost every art producer.
If you have a project or want to truly understand the business side of our industry feel free to reach out. Together, we can tackle any brief and submit a responsible bid that will represent your creative vision.
Our event has become a shining star of the photographic industry, I’m extremely proud of our success.
Once a month all of us come together (currently virtually) and we view the provocative imagery of our peers. Three photographers share their work and creative vision as the audience gathers thoughtful insight into the creative process.
Over the past six years we’ve had 300+ top photographers from around the world present their work to a global audience. PROJECTIONS is a platform for photographers to promote their craft with no cost or creative constrains.
The range of photographers is as diverse as the folks who’ve come to be inspired. We’ve also had editors, designers and creatives directors showcase their work as well to our creatively receptive crowd.
Evening PROJECTIONS are about our photographic community engaging one another. This event continues to grow and evolve, the only criteria to present your work is your desire to engage.
If you have a question, like to attend, suggest a presenter, or be a presenter yourself simply send me a message and we’ll make it happen.
"A few years ago, I went to see a talk given by Frank Meo, the Photo Closer. I don’t recall the entire talk. But I do recall he spoke about working with a photographer who got awarded a large shoot that involved traveling worldwide to shoot what she shot best. It was her first such shoot I seem to recall. He spoke about the entire process from the early quotes and negotiations to the production of the entire shoot. And the follow up. I left the talk thinking that the unthinkable (getting a large shoot like that with an agency) might actually be thinkable. And I also left thinking it would be really fortunate to have a guy like that in my corner..."
"Cut to some time later when an agency contacted me (marketing does work the way we want from time to time!) about doing a large scope shoot in the style which I shoot in and was showing. Before working with Frank I might have asked some questions, but maybe not all the relevant questions. So I asked Frank if he could do the quote for me and produce the shoot as well.
I wanted to get to the locations, and do the shoot and work with the creatives to give them what they need for their client. I didn’t want to worry that the other stuff (kraft services, makeup artists, stylists etc ) which would be happening simultaneously.
So in short, Frank opened up an entire new world for me. One which, once I saw the entire process from start to finish, became a lot less intimidating. And now Frank is my my corner when I need him. And that has opened up an entire new world of possibilities for me and my business."
"I reached out to Frank ("The Photo Closer") when I was referred to him by a friend. I was on a tight turn around for a competitive photo project and knew having a professional like Frank to help me submit a strong and winning estimate for the project was needed. Frank came through in record time and helped me land the largest project of my career to date. Having the help of an industry professional made all the difference...THANKS FRANK!"
"If you know Frank, then you know he stands out. In my experience working with this consummate professional, time and time again, Frank uses his years of experience to turn every situation, however tricky, into an opportunity. Frank is able to quickly recognize the potential to achieve a positive result, and "has mastered the ability to teach others how to do this. Let's face it, bidding a job, even to the seasoned professional is challenging, and Frank has a way of helping negotiate personality as well as the numbers, logistics and all that goes into nailing a bid and being awarded the job. Often, during an experience of dealing with a demanding client or prospective client..."
"or prospective client, after conversing with Frank, I feel that I couldn't pay him enough for his prompt attention, his genuine engagement in my creative process and his insight. That being said, Frank's fees are one business expense that I am happy to budget for, as I always feel that I am getting way more than I actually paid for. Needless to say, I very highly recommend Frank Mayo and the photo closer. If you don't yet know Frank, I would strongly recommend seeking him out as a business ally, your expectations will most certainly be exceeded."
"Frank Meo is a pillar of the business. His connections reach
far and wide. The Photo Closer is a brilliant business idea."
Managing Art Buyer
"Frank Meo is a true gem in this business and to know he will be involved in all the production gives me the confidence to use anyone he might recommended."
"We recently worked with Frank Meo, thephotocloser.com and Photographer Lori Grinker on a International Citibank project. With a very tight schedule to produce 9 ads in 4 different countries, we were nervous about the execution. Not only was it unbelievably fast and smooth, but the work was absolutely beautiful! Lori worked as a team player and made the shoot come to life. It was a treat, working with Frank,Lori, and Crew!"
Frank is the consummate professional. His experience with the estimating process, as well as his engaging dialog with clients, has made my job much less stressful. With a seamless transition from concept to billing, Frank has worked to represent my photographic vision and increase my visual presence. I would highly recommend Frank Meo and The Photo Closer, from small project, to massive production, Frank's experience is matchless. Thank you Frank!
"Frank Meo is a problem solver. He was able to weigh out the pros and cons of a prospective photo deal and help me to make a successful photo shoot come to life! He truly has the knowledge and guiding support to make potential business deals a positive reality.
"I had heard of Frank Meo from industry news and events and recently a friend of mine and I had been talking about thephotocloser.com. We chuckled about the name, which I love. It's what we as photographers want: no muss, no fuss; nail down the job and produce it efficiently. So recently, when I found myself preparing a licensing quote for a major advertising agency, I thought I'd reach out to Frank, inquiring about estimating services. He responded right away with a call, offering his assistance with the estimate. After chatting with him for a while, I felt as if I had been speaking with a colleague I've known for years. Frank stayed committed to me throughout the negotiation, offering his..."
"advice while listening to my instincts. Never pushy, he showed genuine interest in the deal I was working on, giving support and friendship along the way. It made a usually nerve-racking process smoother and calmer with his experience and patience, and even kind of fun with his excitement and energy. The first thing I learned about Frank was his understanding of the value of building relationships; he didn't charge me a dime. After wrapping up the five figure license, we went to lunch to celebrate and decided to continue working together. Reaching out to Frank proved to be a great idea. He is a valuable resource and I feel confident having him and his capable team there for me whenever I them."
"Over the years I've worked with a myriad of commercial, fine art photographers and photojournalists. Although personality has a lot to do with how well a photographer and art director work together, the process that is in place for the photographer and art director to connect and collaborate is of equal importance. Frank Meo has set out to represent some of the strongest photographers in the world. He understands how different the responsibilities of an art director and a photojournalist can be on a daily basis, yet he is able to create a line of communication for both to succeed, and together, create powerful imagery. Every assignment is different and anticipating what is needed..."
EVP, Director of Design & Brand Innovation
"for each to succeed, is a faculty only gained through years of experience working with both parties. I don't want to have to worry whether the elements I need for my job to be successful are going to be there. I need someone to help anticipate that for me, so my dialogue with the photographer is clear and unhindered by things that have nothing to do with the image itself. Finding someone like Frank, who can facilitate such a process, has inestimable value."
"He also makes a pretty good sauce. A little on the acidic side, but good none-the-less"